Pay per Call Advertising
Pay per Call works by advertising your businesses phone number alongside your Pay-per-Click sponsored results listing on select search engines or pay for inclusion web sites or blogs.
When a customer clicks on your advertisement a window will pop up where the customer enters their name and phone number. The advertiser is charged for the phone call lead once the call has been made and received by the customer.
BENEFITS – The advertisers only pay for calls made instead of just clicks received. The leads received are direct contact with customer which give you chance to close. Using the area code where the customer is calling from you can tailor specific services or products based on their geographic location.
Tags: advertising, pay per call
January 13th, 2010 at 9:05 am
Thanks for this – I’ve been struggling to get squared away with my loan modification process and trying to get a good understanding of everything I need to have in order. It’s been stressful but I’ve found some great resources like this and am grateful.